Wednesday 15 December 2010

My Pitch for My Magazine

My magazine is aimed at teenage girls aged 13 – 19 and ABC1s. It is an indie/ pop magazine and will contain information that relates to this genre.

Selling Points

 It is colourful to look attractive for the reader
 It has celebrities that the target audience can relate to
 It contains articles that the target audience will find appealing
 It is formal and organised so the audience will find it easier to read

I think that you should buy my magazine because it is easily readable and has nothing too heavy and difficult to get into. I also feel that my magazine has a lot of good information on what you can relate to, such as gig and tour dates and also information on bands and certain up and coming artists. I think that you should also buy my magazine because it is a good investment. For only £2.99 every two weeks, you can get free music downloads, gig dates, ticket competitions, information on the hottest bands and information on those you feel inspire you. My magazine contains lots of colours like red and yellow which can relate to the feminine happy side of the magazine and there are also lots of blacks and whites to add contrast between the happy and the dull parts of the magazine. It will contain images to do with the genre of the magazine and also of the younger generation that can therefore relate more to the target audience if they feel they are of the same age. I have also used the main image to be a man for my first issue to relate and use sex appeal towards the younger girl generation and so they are more likely to want to buy it if their crush is in there. I have also used lots of free downloads due to the fact that it is a music magazine and so it can therefore relate to the target audience because they are more likely to want to download music and also because the majority of those I surveyed listen and download music at least once a week. Therefore having free downloads can help advertise the magazine and make them more likely to buy it if they see something useful. The articles in my magazine are to do with bands and gigs and up and coming celebrities which can relate to the target audience because they can relate to the indie/ pop genre. I am also advertising festivals which also relates to the genre. I have also added a few pages about fashion which also helps advertise to the feminine target audience. I added fashion because if the teenage girls wanted to choose between a fashion and a music magazine, they are likely to pick the music magazine if they know it contains both.